We know playing slot machines can trigger uncontrolled spending and addictive behaviors in some people. But what about paid-for features in ‘free-to-play’ games
That would be called a price anchor and it’s sole purpose is to exploit the decoy effect.
In short: by offering this obviously overpriced bullshit boat, they create the illusion of value in boats in general. Then the $20 boat seems like a reasonable “investment”. Common dark pattern.
Didn’t read the article but amen lol $40,000 boat in where winds meet?!?!? Wtf
Obviously you don’t need it but why does it even exist lol
That would be called a price anchor and it’s sole purpose is to exploit the decoy effect.
In short: by offering this obviously overpriced bullshit boat, they create the illusion of value in boats in general. Then the $20 boat seems like a reasonable “investment”. Common dark pattern.
And also, “lol, what if someone bought it.” - some executive