If a company could pay $5 a customer for a competitive edge in customer satisfaction over their competitors, they would. Either they are getting way more than that or there is some cartel/monopoly action going on in the market. Maybe they are playing the long game to introduce an ad free model at a premium.
Still don’t see how nobody is undercutting existing players with ad free, smart tvs.
Or in this case die a hero and then someone pays to desecrate your corpse and reanimate you