He’s in social media so much because of the people that are obsessed with him like OP, not the people that are tired of mindless peons inadvertently propping him up.
There’s a whole list of billionaires that aren’t posted about every hour. There’s absolutely no reason to obsess over this guy.
The overall health of a workforce affects health insurance rates and every employee. The more unhealthy a workforce is, the more money comes out of your check for insurance. This is why wellness programs exist at companies.