Lego drops prototype blocks made of recycled plastic bottles as they “didn’t reduce carbon emissions”::Danish toy giant Lego said 2 years of experimentation with blocks made from recycled plastic bottles showed they “didn’t reduce carbon emissions.”
Forgive my ignorance, but isn’t the point of reusing plastic to prevent or reduce plastic waste and contamination? Not necessarily carbon itself.
Lego already does a great job at reuse, you can just pass it on to the next generation as they last forever anyway.
Yes but lego wants to be carbon neutral
Actually pretty amazing that they are willing to scrap it and keep researching instead of just going with it and saying “We did it! We did the sustainability thing! Now please resume your normal purchasing schedule.”